Making more efficient decisions.
Online Media Transparency Insights AI sheds light on your marketing performance and delivers real-time optimization and reporting. Our Insight AI brings impressive visualization and machine learning to your marketing analysis, giving you a holistic view of all your campaign data.
Together with our customers, we develop a meaningful KPI set and provide full insight into programmatic campaigns.
In addition to sole analysis, we provide a campaign rating based on all relevant quantitative and qualitative factors.
With each impression we capture, analyze and evaluate information about the editorial environment / context, brand safety, bot traffic, advertising impact and efficiency.
To manage communication efficiently, our tool offers the ability to assign tasks quickly and easily.
Our proprietary technology ensures the most efficient use of budgets. Have all the information about your working budget at a glance.
With the help of our determined objective setting system, all campaign components are continuously monitored according to the defined goals.
Already during decision phases but also in operational management we enable A/B tests of suppliers and technologies.
OMT Online Media Transparency is a software solution for those who want to be more strategic with programmatic media transactions. We help you to gain a clearer insight into your programmatic media transactions and to be able to access unbiased information in real time.
Phone: +49 211 975319081